• Cupcake Business Plan

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Cupcake Business Plan

Cupcake business plan helps the entrepreneur to understand, to visualize, to plan and to identify risks even before making any investments in the business. Preparing a business plan involves detailed research so that all the aspects of the given business are evaluated and appropriate decisions are made. Cupcake business usually starts at home with low investment and later depending on the unique recipe and technique with a little a bit of the marketing strategies, makes them expand the business with all the management structural abiding it. A standard cupcake uses the same basic ingredients as standard-sized cakes: butter, sugar, eggs, and flour. About any formula that is reasonable for a layer cake can be utilized to heat cupcakes. The cake player utilized for cupcakes might be enhanced or have different fixings blended in, for example, raisins, berries, nuts, or chocolate chips. Cupcake is usually decorated with Frosting, Fruit, and chocolates.

Cupcake does have a lot of variant in them like, cake in the mug, cake in the jar. Based on the report by Euromonitor (2011), total retail sales of cakes in the U.S. were US$12.6 billion in 2010, having experienced a compound annual growth rate (CAGR) of 2.2%. The Indian Bakery market is estimated to be worth Rs. 16,500 cr, growing at a healthy 7.5 % per annum product segment worth mentioning is Cakes and Pastries. This segment is estimated to be worth Rs. 1,250 cr of which significant 65% is accounted for by the unorganized sector.

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All organizations are made up of group of capabilities that are coming from People, Processes and Systems. These capabilities are working together in a seamless manner to deliver the requisite capabilities to the customer. The various capabilities that need to be addressed in a cupcake business plan are given below:


Owner is the General Manager followed by the Assistant Manager and Chef. The raw Materials Supplier, Security guard, Distributor and wholesaler / Retails.


Production Management typical involves the preparation of the Cupcake with all the right ingredients, Supply chain Management, Marketing (Parties / Marriage / Any occasional Places ), Supplier Relationship Management, Cost Focus Strategies and Differentiation Focus Management.


High Quality Mixer, Kitchen Scales, Non-Stick Cupcake Baking, Trays, High Quality Sieve, Cooling Racks, Oven Gloves, Apron, Measuring Spoons, Cutting Mat, Mixing Bowls, Computer with Internet Connection.

Most of the businesses have professional bodies across the globe and being associated with these organizations tremendously helps in understanding the current trends in business. Some of the professional bodies are listed below for your reference:

Bakers Association Kerala
MCA Hall, Kannachanthodu Kochi: 682018, kerala, India

South African Chamber of Baking
Inkwazi Office Park, Embankment Road Zwartkops. CENTURION – 0157, SA

The Baking Association of Australia
Gosford, New South Wales 2250 , Australia

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